On the Front Lines: Equipping Alam Flora’s Leaders for the Spotlight

There’s a certain magic that happens when people who care deeply about communication come together in one room. It’s more than just sharing ideas—it’s about sharing

 

Frontline heroes, meet the microphone. 🎤

You know what’s humbling? Standing in front of a room full of people who do the real work—the kind that happens before sunrise, in the rain, while the rest of us are still hitting snooze.

That’s the vibe at Alam Flora. These aren’t PR people. They’re ops legends. And yet—there they are, often the first face (or voice) the public sees when something goes sideways.

So when En. Muḥazni (their COO) asked us to train his regional leaders in crisis communication and media handling, we knew we weren’t there to teach “PR.” We were there to translate—to take what these experts already know and help them say it with clarity and confidence.

We kept it raw:

  • What reporters reallywant (it’s not a trap… usually)

  • How to pause, breathe, and not get tongue-tied

  • What to do when you’re live and your mind goes blank

No boring lectures. Just real talk, real questions, and a mock interview session that had everyone laughing (and learning).

And can I just say—these folks? Total naturals. Zero ego, all heart. By the end, you could feel the shift. Less fear. More readiness.

Huge thanks to En. Muḥazni for caring enough to invest in his people’s voices—not just their workflow. And to Dr. Wendy from Chapter One—your partnership made this smooth and real.

If your team is on the front lines, don’t leave them hanging when the cameras show up. Equip them.

Let’s do this—for them.

Reach out if you want a training that feels human → Let’s talk training

WHAT’S NEXT?

We’ll be sharing more details as we build this thing out! The best way to stay in the loop is to follow us on LinkedIn for the latest updates.

👉Let’s Connect

Ready to build a stronger communication culture in your organization? Let’s start a conversation. Share them in the comments below, or feel free to connect with us directly through the Contact Page.

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