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♦ Previous Blog: Making Crisis Theory Real: Our New Chapter with UniSZA & White Associates
More Than a Course: A Bridge Between Two WorldsThis isn’t just another academic offering. We’re building a bridge. On one side lies the gritty, on-the-ground experience of practitioner who’ve navigated countless crises. On the other stands UniSZA’s legacy of academic rigor and research. Together, we’re creating a learning experience that’s as real as it gets. During the recording, something unfolded. As PR practitioners, it is easy for us to brief the CEOs on what to do and not to do when facing the camera. When you are in front of the camera with the material in hand, reality strikes. It is not easy to sound convincing when you are nervous and feeling anxious making it right. Crises demand the person in front of the camera to be poise, clear and comes across strong in managing the situation. These are some of the issues that the Micro Credential Program in Crisis Communication with cover. A Heartfelt Thank YouWe left the set feeling inspired and deeply grateful. A heartfelt thank you to the entire UniSZA’s team—your openness, expertise, and shared commitment to excellence made this more than a partnership. It’s a shared mission. What’s NextWe’re now putting the final touches on the program and can’t wait to share it with all of you. This is more than a course—it’s our commitment to shaping communicators who don’t just manage crises, but lead through them with clarity and confidence. Stay tuned—the official launch is just around the corner. Want to follow the journey as we bring this to life? We’ll be sharing more details as we build this thing out! The best way to stay in the loop is to follow us on LinkedIn for the latest updates.
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