Empowering MAINS’ Communication Team: A Day of Learning and Growth
Where and When?
Location: Universiti Sains Islam Malaysia (USIM)
Date: 12 June 2025
I had the honor of facilitating a one-day corporate communication training program for the dedicated staff of Majlis Agama Islam Negeri Sembilan (MAINS), hosted by Universiti Sains Islam Malaysia (USIM).
It was truly inspiring to see MAINS investing in upskilling their communication team—especially since many of them come from non-communication backgrounds. Their enthusiasm to learn and grow underscores the importance of effective communication in today’s organizational landscape.
Throughout the session, we explored key topics, including:
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Strategic Positioning – How to elevate the department’s role within the organization.
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Brand Control – Why communication teams must lead branding efforts.
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Communication Audits & Corporate Identity – Ensuring consistency and professionalism.
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Impactful Content & Social Media – Crafting messages that resonate.
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Crisis Communication – Navigating challenges with confidence.
What made the session truly valuable was the participants’ engagement—they openly shared real-world challenges and collaborated on actionable solutions. The energy in the room was electric, and the discussions were both insightful and practical.
I’m deeply grateful to USIM’s Communication Department for entrusting me with this opportunity. It’s always rewarding to contribute to the professional growth of passionate individuals, and I look forward to future collaborations!
CorporateCommunication PRTraining ProfessionalDevelopment USIM hashtagMAINS WhiteandAssociates
By Abdul Latiff Puteh, Founder – White & Associates, Malaysia
