Empowering SMEs Beyond Financing. Building Sustainable Futures.
White & Associates is proud to announce our appointment as one of the official training partners for the Maju Usahawan MADANI (MUM) 2026 Programme, led by CEDAR (Centre for Entrepreneur Development and Research), a subsidiary of SME Bank Malaysia. This government-initiated national effort reflects a strong commitment to developing resilient, future-ready entrepreneurs who can thrive in a rapidly evolving economic and sustainability landscape.
For this training cycle, White & Associates has chosen the ESG Awareness stream, equipping Malaysian SMEs with practical knowledge, tools, and strategic insights to integrate Environmental, Social, and Governance (ESG) principles into their business operations and long-term growth plans.
About Maju Usahawan MADANI 2026
The MUM 2026 Programme is designed to go beyond traditional financing by strengthening entrepreneurs’ business capabilities, governance standards, and sustainability readiness. According to CEDAR’s programme framework, the 2026 cycle is targeting 2,100 SME participants nationwide, delivered through a hybrid model combining online and offline training sessions scheduled across February and March 2026.
Through this initiative, entrepreneurs will gain exposure to essential business competencies, including sustainability practices, risk management, compliance awareness, and responsible growth strategies that align with Malaysia’s national development agenda.
Who Is Eligible?
This programme is open free of charge to entrepreneurs who fall within the following categories:
- New SMEs (≤ 3 years in operation)
- First-time borrowers
- Social enterprises
- Microenterprises
- SMEs in new growth areas, including High Tech and Green Facility (HTG) sectors
- SMEs in strategic sectors as outlined by the Government
- Businesses that have received climate-related financing
- iTEKAD participants
- Entrepreneurs operating in high-risk business categories
This inclusive approach ensures that high-potential and underserved entrepreneurs have access to structured, high-impact business training.
Why ESG Matters for Malaysian SMEs Today
With increasing regulatory expectations, climate-related financing requirements, and stakeholder scrutiny, ESG readiness is becoming a core business competency. SMEs that proactively adopt ESG practices are better positioned to:
- Access sustainable financing opportunities
- Strengthen market reputation and customer trust
- Improve operational efficiency and risk resilience
- Prepare for future regulatory and reporting standards
Through this collaboration with CEDAR, White & Associates aims to help entrepreneurs turn ESG from a perceived challenge into a strategic growth driver.
Register Your Interest
Eligible entrepreneurs are invited to register their QR code provided in the programme poster. Participation is free, and places are subject to screening and availability.
Join us in building a new generation of responsible, resilient, and future-ready Malaysian enterprises.

