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5 TIPS ON IMPACTFUL PR WRITING FOR THE MEDIA

5 TIPS ON IMPACTFUL PR WRITING FOR THE MEDIA Abdul Latiff Puteh, Founder White & Associates

Writing for the media by PR/Communication Executives who are just starting out can be very intimidating. Here are a few things to consider in order to come out with impactful content thus attracting the media’s attention for coverage. Link the lead paragraph to a bigger picture/issue More often than not, the scope of the content […]