Strategic Communication: A Game-Changer for Public Universities?
Strategic Communication: A Game-Changer for Public Universities? Should Public Universities Leverage Strategic Communication to Boost Their Reputation? This thought-provoking question was at the heart of a recent discussion I had with Dr. Siti Zanariah and Dr. Nurshafawati from the Faculty of Languages and Communication at Universiti Sultan Zainal Abidin (UniSZA). As an industry representative, I […]