Pioneering Excellence: Achieving MIPR, APR Accreditation After 30 Years of Strategic Communication Practice

After more than 30 years of practising strategic communication, I finally decided to go for my 1st official accreditation offered by IPRM (Institute of Public Relations Malaysia). Alhamdullilah, after going through the process over a few months, I’m now eligible to carry MIPR, and APR with my name.

Getting accredited has never been my priority, which is why I have never considered it before. The focus was more on doing the job, and in the process, coaching and guiding the younger generation of communicators to be ethical and professional practitioners.

Circumstances have changed, and I believe this will help in the next phase of my professional journey. Thank you to Jeffri, Doris, Aznan, Dr. Kiranjit Kaur, Dr. Jamilah and Dr. Sankaran for their support and encouragement for me to pursue this accreditation.